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[Excerpt] This article starts with a simple value proposition: that companies can save large sums and gain competitive advantage by utilizing more fully their own data on the determinants of profit. In this article, we describe how we used a variety of statistical methods (correlations, simple regressions, multiple regressions, and decompositions) to help one company, Borders, gain competitive advantage by learning from itself.


Suggested Citation
Fields, G., & DeVaro, J. (2005). Doing the right jobs right: Managers’ attributes and activities at Borders. Retrieved [insert date], from Cornell University, ILR School site:

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Copyright held by the authors.