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[Excerpt] U.S.-based organizations once found a competitive advantage in going multinational and leveraging resources and markets their competition could not access. But in today’s market, simply going global is no longer enough to provide that advantage. Organizations must now adapt to create more global connectivity and an integrated workforce. This is the new way to achieve a competitive advantage, but it does not occur without first hurdling several obstacles.


Suggested Citation
Goodapple, J. (2015, February 28). Navigating leadership in U.S.-based multinationals. Cornell HR Review. Retrieved [insert date] from Cornell University, ILR School site:

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