It had been debatable whether Gen Y workers really deserve more of companies’ attention or is it better to let them just grow up (Appendix 3). However, it is axiomatic that Gen Y is nearly as large as the baby boomer generation and is expected to have nearly as big an impact on business and society. By 2020, nearly half (46 percent) of all U.S. workers will be Gen Y. Not surprisingly, business leaders are realizing this generation’s unique competencies and perspective, and employers are looking for ways to harness their strengths through new style of development and training programs. This paper will provide examples of what leading-edge organizations are doing to leverage this generation’s strengths and to integrate them into a multi-generational workforce.